Skip to main content

Leslie's (LESL): Buy, Sell, or Hold Post Q2 Earnings?

LESL Cover Image

What a brutal six months it’s been for Leslie's. The stock has dropped 61.8% and now trades at $4.61, rattling many shareholders. This was partly due to its softer quarterly results and may have investors wondering how to approach the situation.

Is now the time to buy Leslie's, or should you be careful about including it in your portfolio? Dive into our full research report to see our analyst team’s opinion, it’s free for active Edge members.

Why Do We Think Leslie's Will Underperform?

Despite the more favorable entry price, we're cautious about Leslie's. Here are three reasons there are better opportunities than LESL and a stock we'd rather own.

1. Shrinking Same-Store Sales Indicate Waning Demand

Same-store sales is a key performance indicator used to measure organic growth at brick-and-mortar shops for at least a year.

Leslie’s demand has been shrinking over the last two years as its same-store sales have averaged 8.6% annual declines.

Leslie's Same-Store Sales Growth

2. Free Cash Flow Margin Dropping

Free cash flow isn't a prominently featured metric in company financials and earnings releases, but we think it's telling because it accounts for all operating and capital expenses, making it tough to manipulate. Cash is king.

As you can see below, Leslie’s margin dropped by 8.9 percentage points over the last year. This decrease came from the higher costs associated with opening more stores.

Leslie's Trailing 12-Month Free Cash Flow Margin

3. Short Cash Runway Exposes Shareholders to Potential Dilution

As long-term investors, the risk we care about most is the permanent loss of capital, which can happen when a company goes bankrupt or raises money from a disadvantaged position. This is separate from short-term stock price volatility, something we are much less bothered by.

Leslie's burned through $24.33 million of cash over the last year, and its $1.03 billion of debt exceeds the $42.68 million of cash on its balance sheet. This is a deal breaker for us because indebted loss-making companies spell trouble.

Leslie's Net Debt Position

Unless the Leslie’s fundamentals change quickly, it might find itself in a position where it must raise capital from investors to continue operating. Whether that would be favorable is unclear because dilution is a headwind for shareholder returns.

We remain cautious of Leslie's until it generates consistent free cash flow or any of its announced financing plans materialize on its balance sheet.

Final Judgment

We cheer for all companies serving everyday consumers, but in the case of Leslie's, we’ll be cheering from the sidelines. After the recent drawdown, the stock trades at 9.8× forward EV-to-EBITDA (or $4.61 per share). At this valuation, there’s a lot of good news priced in - you can find more timely opportunities elsewhere. We’d recommend looking at the most dominant software business in the world.

Stocks We Like More Than Leslie's

When Trump unveiled his aggressive tariff plan in April 2025, markets tanked as investors feared a full-blown trade war. But those who panicked and sold missed the subsequent rebound that’s already erased most losses.

Don’t let fear keep you from great opportunities and take a look at Top 5 Growth Stocks for this month. This is a curated list of our High Quality stocks that have generated a market-beating return of 183% over the last five years (as of March 31st 2025).

Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,545% between March 2020 and March 2025) as well as under-the-radar businesses like the once-micro-cap company Kadant (+351% five-year return). Find your next big winner with StockStory today.

StockStory is growing and hiring equity analyst and marketing roles. Are you a 0 to 1 builder passionate about the markets and AI? See the open roles here.

Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.