BITMARCK Taps Red Hat to Transform Patient Experience Across the Spectrum of Care

German healthcare provider engages Red Hat Open Innovation Labs to help unlock the digital front door, using Red Hat Cloud Services to increase access and scale for patient services

Red Hat, Inc., the world's leading provider of open source solutions, today announced that BITMARCK collaborated with Red Hat to evolve and expand its business to better meet the changing needs of healthcare patients and providers throughout Germany.

Through an 11-week Red Hat Open Innovation Labs residency, BITMARCK built a new patient-facing mobile application that enables insurers to more securely provide improved access to appointment data, medical records, vaccination status, prescriptions, and more. Together, BITMARCK and Red Hat designed a scalable architecture based on Red Hat Integration and Red Hat OpenShift API Management, running on Red Hat OpenShift. This enables the BITMARCK IT team to offer around-the-clock support to users and supply a set of integrations that can easily be packaged for different clients—all while facilitating compliance with European and German data protection laws.

The Red Hat Open Innovation Labs engagement is part of a broader transformation initiative for BITMARCK as it responds to the changing needs and preferences of patients. Patient interactions are increasingly shifting from traditional customer interaction models to a cohesive digital experience that brings together interactions at every major touchpoint of the patient journey– also known as the “digital front door.” According to industry analyst firm IDC, “by 2023 65% of patients will have accessed care through a digital front door as healthcare providers look for better ways to improve access, engagements, and experiences across all services.”¹

For BITMARCK, which provides managed IT services for more than 85% of Germany’s statutory insurers, this presented an opportunity to innovate from its established B2B offering to provide a customer-facing, self-service application, GesundheitsCockpit, to connect patients and providers and expand access to health information. The application can be white-labeled and used by multiple healthcare providers to improve customer experiences.

To accomplish this, Red Hat assisted BITMARCK in implementing a scalable application architecture in the patient care application based on Red Hat Integration. Designed to connect applications and data across hybrid cloud environments, Red Hat Integration is a containerized solution that provides service composition and orchestration, application connectivity and data transformation, real-time message streaming, and more. By utilizing a containerized solution, API management is simplified, allowing BITMARCK to scale based on need, employ modifications without having to restart the application, and streamline testing.

With the foundation for the application architecture established, BITMARCK implemented Red Hat OpenShift API Management, run partly on OpenShift on Amazon Web Services, which is included in Red Hat’s family of cloud services designed for developing cloud native applications. The cloud-based solution enables BITMARCK to deliver application connectivity without having to invest in new operational resources, enabling the company to scale, deliver, and manage new application experiences to customers, while tailoring and branding its healthcare app to a provider’s specifications. OpenShift API Management offers scalable and repeatable integrations, which when paired with Red Hat Integration, enables BITMARCK to work with a variety of clients in the public cloud. It also allows them to connect on-premises systems to the customer-facing apps while still enabling data security and regulatory compliance.

Now, with a market-differentiating mobile application experience, BITMARCK has increased customer retention and reached new audiences. The Red Hat-powered application has enabled insurers to customize the mobile experience based on their needs, and given patients more access to their medical records and prescriptions.

Supporting Quotes

Ken Johnson, vice president and general manager, Application Services, Red Hat

“We’re proud to collaborate with BITMARCK, a company that is reshaping the healthcare industry in Europe. Their innovative cloud-based solution using Red Hat Cloud Services will provide scale and flexibility, while allowing them to maintain data security and compliance in a very important industry.”

Dirk Schäfers, Chief Enterprise Architect, BITMARCK

“Red Hat successfully supported us while we launched our cloud-based solution. With the flexibility that the Red Hat Integration provided, supported by the foundation of Red Hat OpenShift, we were able to modernize our business offerings quickly and with ease. Not only does this application move the needle for our business, it allows us to support our healthcare customers at a time when they need access to patients and providers throughout their health journey.”

Additional Resources

• Read more Red Hat customer success stories
• Learn more about Red Hat OpenShift API Management
• Discover Red Hat's vision for cloud-native development
• Read more about Red Hat’s approach to Kubernetes
• Explore Red Hat’s Cloud Services
• Learn more about Red Hat Summit
• Visit the Red Hat Summit 2022 newsroom to read the latest announcements
• Follow @RedHatSummit or via the hashtag #RHSummit on Twitter
• Become a fan of Red Hat Summit on Facebook

Connect with Red Hat

• Learn more about Red Hat
• Get more news in the Red Hat newsroom
• Read the Red Hat blog
• Follow Red Hat on Twitter
• Join Red Hat on Facebook
• Watch Red Hat videos on YouTube
• Follow Red Hat on LinkedIn

About Red Hat, Inc.

Red Hat is the world’s leading provider of enterprise open source software solutions, using a community-powered approach to deliver reliable and high-performing Linux, hybrid cloud, container, and Kubernetes technologies. Red Hat helps customers integrate new and existing IT applications, develop cloud-native applications, standardize on our industry-leading operating system, and automate, secure, and manage complex environments. Award-winning support, training, and consulting services make Red Hat a trusted adviser to the Fortune 500. As a strategic partner to cloud providers, system integrators, application vendors, customers, and open source communities, Red Hat can help organizations prepare for the digital future.

Forward-Looking Statements

Except for the historical information and discussions contained herein, statements contained in this press release may constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on the company’s current assumptions regarding future business and financial performance. These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially. Any forward-looking statement in this press release speaks only as of the date on which it is made. Except as required by law, the company assumes no obligation to update or revise any forward-looking statements.

Red Hat, the Red Hat logo and OpenShift are trademarks or registered trademarks of Red Hat, Inc. or its subsidiaries in the U.S. and other countries. Linux® is the registered trademark of Linus Torvalds in the U.S. and other countries.

¹ Source: IDC: The Digital Front Door Web Conference Proceeding: Tech Buyer, June 2021 Doc # US47994921

View source version on businesswire.com: https://www.businesswire.com/news/home/20220509005966/en/