New CMO to drive Syncro’s go-to-market execution

Syncro, a leading unified IT management platform for IT departments and MSPs, today announced the appointment of Carl Koussan-Price as chief marketing officer. He will lead Syncro’s global marketing organization and go-to-market strategy as the company accelerates its next phase of growth.

Koussan-Price brings a track record of scaling modern SaaS growth engines across high velocity B2B technology companies. Most recently, he served as SVP of marketing at ZoomInfo, where he led global marketing and growth initiatives and expanded upmarket acquisition with a focus on automation. Previously, he held senior leadership roles at Freshworks, driving pipeline and revenue growth across international markets. He has also advised technology businesses on positioning, demand strategy and go-to-market transformation. Koussan-Price holds a postgraduate professional diploma in marketing from the Chartered Institute of Marketing and a bachelor’s degree with honors in English literature from the University of Sheffield.

“Carl brings deep go-to-market leadership and a strong ability to translate strategy to execution,” said Michael George, CEO of Syncro. “His experience in building go-to-market engines that drive scalable growth is critical as we expand our reach with IT departments and MSPs and continue strengthening our market position.”

“Syncro is uniquely positioned at the intersection of IT and security operations,” said Koussan-Price. “With platform depth built on a strong security core, alongside a loyal customer base, a forward product vision and a deep partnership with Microsoft, we give IT teams the confidence to modernize securely and drive greater business impact with fewer resources.”

About Syncro

Syncro offers the first Extended Monitoring and Management (XMM) platform purpose-built for midsized MSPs and internal IT teams. The unified platform integrates RMM (endpoint management), professional services automation (PSA), and Microsoft 365 multi-tenant management to help organizations simplify operations, strengthen security, and scale profitably.

Syncro delivers powerful automation, native AI capabilities, deep Microsoft 365 integration, and seamless support for 50+ third-party tools—enabling teams to reduce complexity, cut costs, and uncover new revenue opportunities. Its transparent per-user pricing model and commitment to continuous innovation make it an ideal solution for modern IT operations. Learn more at syncromsp.com or follow Syncro on LinkedIn.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260203627042/en/

“Carl's experience in building go-to-market engines that drive scalable growth is critical as we expand our reach with IT departments and MSPs and continue strengthening our market position,” said Michael George, CEO of Syncro.