Starco Brands (OTCQB: STCB), an inventor and acquirer of consumer products with behavior-changing technologies that spark excitement in the everyday, welcomed its new Skylar business unit in January 2023. Skylar, the maker of clean fragrances designed to help individuals feel beautiful, confident and safe in their skin, has announced a strategic collaboration with the coming-of-age Amazon Prime Video series, The Summer I Turned Pretty. Skylar is the official fragrance for the series, inviting viewers to experience the story’s magic through scent and be transported to the idyllic world of Belly, Conrad and Jeremiah. “The Summer I Turned Pretty series offers a nostalgic escape to summer moments similar to the sensory experience of our fragrances,” said Sara Miranda, Skylar’s marketing vice president, of the collaboration. “We created the sweetness of Boardwalk Delight to relive the memories of our youth, and Salt Air evokes feelings of serenity – the same that flood your senses any time you’re within a mile of the ocean. If you’re dreaming of the warm sun, epic coastline and sweet, zesty citrus fruits – that’s the epitome of Capri Summer. We’re delighted to offer fans this tangible connection to the series they adore, celebrating the magic of summer and the power of fragrance.”
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About Starco Brands, Inc.
Starco Brands invents or acquires consumer products with behavior-changing technologies that spark excitement in the everyday. Today, its disruptive brands include: Whipshots(R), the world’s only vodka-infused whipped cream; Art of Sport, the body care brand designed for athletes and co-founded by Kobe Bryant; Winona(R), the first indulgent theater-popcorn spray powered by air; Skylar, the only fragrance that is both hypoallergenic and safe for sensitive skin; and Soylent, the complete non-dairy nutrition brand. A modern-day invention factory to its core, Starco Brands identifies whitespaces across consumer product categories. It draws upon a portfolio of innovative formulas spanning eight product categories with limitless innovation potential. Starco Brands publicly trades on the OTCQB stock exchange so that retail investors can invest in STCB alongside accredited individuals and institutions. Visit www.StarcoBrands.com for more information.
NOTE TO INVESTORS: The latest news and updates relating to STCB are available in the company’s newsroom at https://ibn.fm/STCB
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