Old Tech Returns Startling Results For New Marketing Tactic

LONDON, ENGLAND, November 16, 2021 /24-7PressRelease/ -- Ecommerce agency Eastside Co has teamed up with Yotpo SMSBump to help online businesses run high impact marketing campaigns to mobile shoppers via SMS experiences.

The agency's team of marketing specialists launched a highly successful SMS campaign for a client, spending just $90 which generated returns of over $55,000 within one month.

Although SMS is 25 years old, thanks to the ecommerce boom it has come to the forefront as a cost-effective marketing tool, becoming a high revenue channel using personalised messages. Yotpo SMSBump enables brands to take advantage of the power of SMS with targeted text campaigns.

Louis Thompson, Chief Marketing Officer at Eastside Co, said "We've launched SMS marketing to work in tandem with other tactics like email marketing and it's been incredibly successful. Return on investment has been so good that clients are actually asking us not to name them publicly, so they don't lose their competitive advantage."

Award-winning web design and marketing agency Eastside Co is one of the world's most experienced Shopify Plus Partners. Established in 2012, ESC has helped hundreds of aspirational brands and internationally-renowned names including Carex, Ford and Chelsea FC exceed their goals thanks to world-class ecommerce solutions.

From beautifully designed, intuitive online stores, to results-driven marketing strategies and best-in-class applications, Eastside Co's 70-strong team of specialists across UX, design, development, marketing and client services partner with online businesses to achieve success. See some of the agency's work here.

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