FORM 4 U.S. SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
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Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section
17(a) of the Public Utility Holding Company Act of 1935 or Section 30(f) of the
Investment Company Act of 1940
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1. Name and Address of Klever Marketing (KLMK) 6. Relationship of Reporting Person(s) to Issuer
Reporting Person*
The Olson Foundation (Check all applicable)
(Last) (First) (Middle) ___ Director __x___10% Owner
___ Officer (give _____Other
title below) (specify below)
Interim CFO
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3. IRS or Social Security 4. Statement for Individual or Joint / Group Filing
Number of Reporting Month/Year (Check Applicable Line)
601 S. Milliken Ave. Ste K-100 Person (Voluntary) x Form Filed by One Reporting Person
(Street)
March 2001 _____ Form Filed by More than One Reporting Person
5. If Amendment, Date of
Ontario, CA 91761 5 Original (Month/Year)
02/14/01
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(City) (State) (Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
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2. Trans- 3. Transac- 4.Securities Acquired (A) or 5. Amount of 6. Ownership 7. Nature of
1. Title of Security action tion Disposed of (D) Securities Form: Indirect
(Instr. 3) Date Code (Instr. 3, 4 and 5) Beneficially Direct Beneficial
(Instr. 8) Owned at End (D) or Ownership
(Month/ of Month Indirect (Instr. 4)
Day/ (Instr. 3 and (I)
Year) 4) (Instr. 4)
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Code V Amount (A)or(D) Price
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Common Stock, par value $0.01 per share 759,765 I Directly owned
by Olson Farms,
Inc.
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Common Stock, par value $0.01 per share 150,000 D
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Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. (Over)
*If the form is filed by more than one reporting person, see Instruction 4(b)(v). SEC 1474
FORM 4 (continued)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
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1.Title of 2. 3. 4. 5.Number of 6.Date 7.Title and 8.Price of 9.Number 10. 11.Nature
Derivative Conversion Trans- Trans- Derivative Exercisable Amount of Derivative of Ownership of
Security or action action Securities and Underlying Security Derivative Form of Indirect
(Instr. 3) Exercise Date Code Acquired Expiration Securities (Instr. Securities Derivative Beneficial
Price (Month/ (Instr. (A) or Date (Instr. 3 5) Beneficially Security: Ownership
of Day/ 8) Disposed of (Month/ and 4) Owned Direct (Instr.
Derivative Year) (D) (Instr. Day/Year) at End (D) or 4)
Security 3, 4, and 5) of Indirect
Month (I)
(Instr. (Instr.
4) 4)
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Code V (A) (D) Date Expir- Title Amount
Exer- ation or
cisable Date Number
of
Shares
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Class A Preferred $-0- 3/1/01 P 6,061 3/1/01 N/a Common 60,610 $6.60 6,061 D
Stock, Series 1 Stock, par
value
$0.01 per
share
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Class A Preferred $-0- 1/3/01 P 37,879 1/3/01 N/a Common 378,790 $6.60 37,879 I By Olson
Stock, Series 1 Stock, par Farms,
value Inc.
$0.01 per
share
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Class A Preferred $-0- 9/25/00 P 41,177 9/25/00 N/a Common 411,770 $17.00 41,177 I By Olson
Stock, Series 1 Stock, par Farms,
value Inc.
$0.01 per
share
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Explanation of Responses:
Not included in these shares reported are (i) the shares owned by Estate of
Peter Dean Olson (because pecuniary interest without voting or investment power
does not provide a basis for including the trust's shares in the Foundation's
ownership and the sole beneficiary of the estate has no part of the voting or
investment power, even though Michael Mills, president of Olson Farms, Inc., is
both executor of the estate and one of four directors of the Foundation, whose
Board requires a majority vote, not unanimity); and (ii) the shares owned by the
Peter Dean Olson Trust, (because pecuniary interest held by the Foundation as
sole beneficiary of the trust without voting or investment power does not
provide a basis for including). However, Mr. Mills is sole trustee of the trust
and has boting and investment power, but disclaims beneficial ownership.
** Intentional misstatements or omissions of facts constitute Federal Criminal
Violations.
See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
/s/ Michael L. Mills 4/9/01
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** Signature of Reporting Person Date
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